This year’s edition of BBNaija has no doubt been filled with fun, drama and has also produced ‘new celebrities’ who found fame on the reality TV show. For some people, Olamilekan ‘Laycon’ Agbeleshe emerging the winner came as a surprise, while for his fans it didn’t come as a shock because they believed they have put in the work.
In no particular order, TheNewsGuru, takes a look at some of the reasons the talented rapper won.
- Huge cult-like fan base
Whether you want to sell a product or win an election, you need an audience who are ready to spread your agenda and gospel. This was what happened to Laycon. He was the first BBNaija housemate to hit one million followers on Instagram while still on the show. His fans are called ‘Icons’ and they proudly voted for him.The endorsement Laycon got from numerous celebrities like Nkechi Blessing Sunday, Comedian Cute Abiola, OAP Dotun, Broda Shaggi, Cynthia Shalom and others also contributed to his victory.
You cannot shine in a show like BBNaija if you don’t have a measure of brainpower.
Laycon is a graduate of philosophy from the University of Lagos .His razor sharp intelligence, eloquence and analytical thinking made many Nigerians fall in love with him. From winning tasks, trending on social media and maintaining his composure under pressure, his emotional intelligence isn’t in doubt.
3.Grass to grace story
Nigerians love grass to grace stories. We love to see ordinary people rise from obscurity to stardom. Laycon’s grass to grace story resonated with Nigerians because they saw themselves in him. They saw him as the guy-next –door; someone who struggled his way to the top.
In addition, Laycon’s musical ingenuity also endeared him to Nigerians. His songs were always played during the Saturday Night Parties.