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Nigerian soulful singer, Simi shows her vulnerable side in new video titled Joromi. The Aje Filmworks directed video sees Simi looking for indirect ways to make a man she’s attracted to realize that she’s is in love with him.
The award winning singer employs many strategies and gimmicks to get him to give her the attention she craves for. He eventually falls for her as the video ends.
Joromi is an Afrobeat version of Sir Victor Uwaifo’s 1969 original release. The song thrives on a relatable storyline, groovy bass line and melodious horns line
The Love don’t care crooner further deploys her storytelling forte in the song laced with her melodious voice.